July 2010

July 4th Fireworks– Don’t you just love HD?

We shot the Penfield fireworks display just for fun. We had no idea how great they would look in HD. On an iPad, they are just awesome. To give back to the You Tube community, we uploaded them in HD for all to enjoy:

ISOC for FLGR: This project has been on our plate for some time (see our blog in February). It was an opportunity for us to get a little sports shooting under our belts. This video is to promote snocross (motocross with snow mobiles)  at Finger Lakes Gaming and Racing. We took our time with the edit and we think the results were worth it:

July- We were approached by George Eastman House to produce a tribute to the work of Ken Burns and his writer/collaborator Geoffrey C. Ward. It will easily be one of the most challenging tributes we have ever done – how DO you extract the essence of their body of work into a 15 minute package?

Video support for WalMart: Although the specifics of this meeting was confidential, I can share I have a better appreciation for the driven nature of WalMart employees. They strive to be the best and they mean it. They have a deep sense of appreciation for the customer and to provide quality in a safe environment.

7/18 Shot a video segment for the Rochester comedy group EstroFest (www.estrofestlaughs.com). While the content is embargoed until the show, the filming involved a houseful of actors, an exploding dinner roll, and an unexpected wrestling match between the cinematographer and his terrier over a chicken leg.

7/24-7/30 Provided booth support for Johnson & Johnson at AACC. The big news wasn’t just working with J & J but providing them solid state HD recording-a first for us and them! The Sony PVW30 Digital XDCam recorder is such a clean recorder that when I was showing it to Garrett at CAV, he asked me to record something- I told him I already did, then asked to see it played back and I showed him I was-and that HE was in the shot. The cleanest record I’ve seen ever-!

Tagged with: , , , , , , , , , , , , , , , , , , ,
Posted in News

Cedarwood, Suite 130
6800 Pittsford-Palmyra Road
Fairport, NY 14450
585.678.9132

Flickr Photos
IMG_4375

IMG_4373

IMG_4371

More Photos
%d bloggers like this: